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App Everywhere Mobile Apps Push Notifications Radio

Mobile Apps Reach Everywhere

The most difficult challenge for radio stations is to be able to reach their listeners’ whenever and wherever they are. It can be even more difficult when stations are in smaller communities where signals can be tricky. But, no need to worry, we have the solution that can help your radio station achieve its optimal coverage.
A mobile app is the ultimate tool to put your station in the palm of your listeners’ hands on their smartphone. Cell signals can reach where your broadcast doesn’t reach. Having a mobile app for your radio station will allow you to engage with your listeners wherever they are.
With the world becoming mobile obsessed, mobile apps allow you to connect with your community.
Here’s how:

  • Local news alerts
  • Local sport score alerts
  • Weather alerts
  • Contests
  • Program alerts
  • Coupons and discounts

Push notifications functionality to reach your audience directly anytime.
Our V4 and custom mobile app solutions will create the best possible solution for your radio station, no matter what your location is. From big city to country roads – we can create a successful mobile app that your listeners can tune in whenever and wherever they are!
Contact our Director of Business Development, Sari Zalesin to learn more about how to take your radio station mobile! sari@jacapps.com or 248-353-9030

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Mobile App Development Process

Investing in a mobile app is a significant commitment and you want to be confident in the mobile app development company who develops your company’s app. Another concern for companies is not knowing how the complete mobile app development process really works.
Our team of developers, marketers, and strategists will guide your company through a four-step process that takes your project from conception to completion.

  1. Discover

This is where you’re apps take root. We draw inspiration from our conversations with you to brainstorm ideas and discuss the requirements needed to develop them. This part can be a lot of fun for companies – we get to sit down with you and truly craft what you want your app to do, look like, and how you want it to engage your audience. This discover point is where we like to emphasize that we truly create your company’s app different from any other app we’ve done.

  1. Design

Once a concept has been approved, we combine skills and strategy to make sure your apps look great and are easy to use. Our progress will be presented to you in the form of a specification document. This is where we get to sit down together again and make sure your app looks the way you pictured. Once this step is approved, we move into the actual development of the app.

  1. Develop

After you’ve green lighted our specification document, our in-house development gets to work. This phase culminates with rigorous QA testing.

  1. Deploy

We submit your apps to their respective stores and watch the numbers skyrocket! But we don’t stop there… we keep a look out for rate potential problems and help you navigate new devices and OS versions as they become available.
This simple four-step process keeps your app development process stress free and organized in order to create the best possible mobile solution for your company. If you are interested in our mobile app process, contact our Director of Business Development, Sari Zalesin to being your mobile app development process today!

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App Everywhere B2B Apps Mobile Apps Push Notifications

Push Messaging: 4 Ingredients of a Good Push Message

As we have covered before, push messages are one of the key elements to your mobile app to engage your listeners and users. However, there’s a technique behind push messages that help you create the most successful messages to send your listeners and users.

Here are the 4 ingredients of a good push notification:
  1. Relevance

Make it meaningful and personal. Make sure the message is import to your audience and not just to you. The topic must be relevant, actionable and timely to your listeners. Sending a lot of messages will reduce the impact, so you really got to nail down what your listeners what to know.

  1. Brevity

You have a very small space and people have very small attention spans, so this point cannot be over emphasized. Push messages are really consumed at a glance. The user probably only has a few moments when looking at this message, so you need to be quick and get straight to the point. Just because you have a total of 140 characters, doesn’t mean you have to use them. We have seen more successful push notifications with characters between 20 and 90!
Think more like a tweet than a Facebook post!

  1. Timeliness

When you schedule your message, it really matters! There is actually an optimal time to send your messages. It will be different from brand to brand, and station to station but you can look at your statistics of your push messaging and see when you get the most responses. It is important to keep track of this and overtime you can fine tune your strategy to get the most engagement possible with your audience.
As what we found so far, the most engaging time tends to be around lunchtime, between 12pm – 2pm!

  1. Call to Action

This really has to be an important element of how you use your messages. The whole point of sending these messages is getting your audience to do something. So, make sure you are clear on what you want them to do and make it easy for them to do it. Once your user does click on your message make sure your link has a clear connection to the message. In other words, don’t make your users click around your app trying to figure out where they need to go for that specific notification. Your message should flow naturally and clearly! Push messages are a strategy to make your listeners life easier and more engaged, don’t make it difficult!
By using those 4 ingredients you will create successful push messages to engage your audience. Check out our Push Messaging 101 Webinar and contact our Director of Business Development, Sari Zalesin for more information regarding push messages! sari@jacapps.com or 248-353-9030

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App Everywhere B2B Apps Mobile Apps Push Notifications

Push Messaging: How they work and how to use them

Push messaging, also known as push notifications are one of the strongest tools to engage listeners.
Before we get into the “hows” of push messages, let’s cover what a push message is exactly. Push messages are messages from an app publisher that are “pushed” directly to the user’s notification tray on their mobile device. Therefore, the notification pushes them to open up your app and engage.
But, before you just start sending out a million messages to your listeners, it is important to know how they work and exactly how to use them.

How Push Messages Work:

When a listener clicks on your push notification message they’ll land directly in your app or web page. You can set up your notification to either take your listeners to your home page or send them to a specific page that relates to the push message.
Push messaging works for three reasons:

  1. Urgency
  2. Timeliness
  3. Call to action

All three of these elements create engagement with your app and your listeners. Check out our webinar Push Notifications 101 to learn more.

How to Use Push Messages:

It is important to know your listeners and to know what they would like to receive from you through push notifications. Some ways to use push messages include:

  • Breaking News Alerts
  • Event Reminders
  • Program Alerts
  • Weather Updates
  • Contests
  • Coupons and Discounts

These are just a few of the common push messages that have seen successful open rates. These types of messages will pull in your listeners to your app and keep them engaged and excited for future events and reminders. Check out our webinar Push Notifications 101 to learn more.
Push messages are the tools that will help take your mobile app to the next level and we’d love to help you do it with our push notification solution. Contact our Director of Business Development, Sari Zalesin sari@jacapps.com or 248-353-9030

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App Everywhere Mobile Apps Push Notifications

Another Step Towards A Fully Mobile World

As you may know, today’s world is becoming more mobile each and every day. This could be scary for some people but, it is a huge benefit for most and for business efficiency.
What is the big new invention that is getting people talking?!
Apple recently announced their new credit card, the Apple Card! This credit card really kicks it up when we are talking about turning our world truly mobile. As Apple says, “There’s never been a card this smart.” Apple Card lives on your iPhone and makes your life easier. Some of the hardest and most annoying tasks you had to do in the past are now done in the palm of your hand with just a click of a button.

Here are some of features the Apple Card has:

 
Tracking and Reporting:
This Apple Card has one of the easiest tracking systems to keep you updated and alert to what you are spending, when you are spending and where you are spending.
The Apple Card Wallet app on your iPhone will allow you to see weekly summaries and monthly summaries. There is no need for you to have to have separate banking apps or websites, it is all totaled and laid out for you in your mobile apple wallet that you can decided if you would like weekly or monthly reports.
And if you didn’t think that was easy enough… it gets even easier! Apple Card makes it easy to spot trends in your spending, so you can decide if you need or want to change those trends.
 
Maps:
Have you ever gone back to your bank statement and wondered, wait, where was this $50 charge from? Well, you don’t have to worry anymore… Apple Card pin points the exact address of the charge that gives you the name of the store, restaurant, building, etc and locates it the map for you!
 
Daily Cash:
Apple Card has created one of the easiest systems for cash back, and as they say, “Daily Cash that’s even easier to spend than cash”
No matter where you are using you Apple Card it gives you Apple Cash on every single purchase you make and goes into your Apple Cash card in your Wallet app, and you can just spend that cash with just a tap.
 
Payments Made Simple:
Well, we all know the worst thing about having credit cards… the payments. But, Apple Card has made payments a little less stressful. On your mobile Apple Card Wallet app, it clearly shows how to save on interest. Apple Card helps you by keeping track of your payments and also gives you suggestions of when you should pay them off. It also will notify you when your payments are due. No more stress of rushing to meet your payment deadline!
These are just a few features of the Apple Card that can make your life more efficient and less stressful through mobile. With mobile becoming the most popular and efficient tool it is helpful to stay on top of all the latest trends to help keep your business performing efficiently!
We would love to talk to you about your mobile strategy to help you take your company to the next level in the mobile world. Contact our Director of Business Development, Sari Zalesin. sari@jacapp.scom or 248-353-9030

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B2B Apps Mobile Apps Push Notifications

Push Notifications 101: Webinar Recap

Recently, jācapps COO Bob Kernen presented a webinar about push notification and how  they create powerful engagement with radio listeners.  Like any aspect of a mobile app, function needs to support a larger strategy.  Push notifications are exactly that – they empower a radio station to connect directly with the audience to drive engagement as well as listening.  They are simple and effective, and every mobile app should include them in their app.
Throughout this webinar Kernen talks about the basics of push notifications, best practices, common mistakes and our effective push notifications solution.

Here are some of the key findings you’ll hear on the webinar:

 
Why push:

  • They increase engagement
  • They increase ratings
  • They increase revenue

Great uses of  push notifications:

  • Breaking news
  • Event reminders
  • Program alerts
  • Weather updates
  • Contests
  • Coupons and discounts

How push notifications work:

  • When a listener clicks on your push notification message they’ll be sent directly to your app or web page for more information, to register for a contest, or to engage with some content, like a podcast or video.
  • Push messages are also effective alerting the audience to something coming up on the air (a special guest, a contest, or even a special song) or an event or concert that is about to start.

Why push notifications work:

  • They appear on the most important device a listener can have (and sleep with) – their smartphone
  • Urgency
  • Timeliness
  • Call to action


The four crucial elements to developing a good push messaging strategy:

  1. Relevance
  2. Brevity
  3. Timeliness
  4. Call to action

Having these four key ingredients will help stations create the most effective and successful push message to radio listeners. Download our webinar to see how each of the ingredients are broken down further to be sure the perfect message is created.
One thing to remember is that you still need to do a little maintenance with your push notifications after you hit “send!” This will help you track and create the best push notifications possible. This deals with the analytics of push notifications. As Kernen states “The objective is to continually improve your messages to improve your results…and it does take time”
One last thing to touch on…our team has built a push notifications solution that truly fits the radio and media industry, here’s why:

  • Affordability
  • Simple and easy-to-use
  • Use topics to target just the right listeners
  • Schedule messages in advance
  • Analytics package.

We’d love to help you take your mobile app to the next level with our push notification solution! Contact our Director of Business Development, Sari Zalesin sari@jacapps.com 248-353-9030
Don’t forget to check out Push Notifications 101 Webinar to get the full details on our affordable, easy-to-use push notifications solution!

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Are Apples Best Days Behind Them?

A question that keeps coming up… Are Apple’s best days behind them? The answer is “No, Apple’s best days are far from over!” Apple’s smartphone market share is increase!
According to eMarketer, iPhone’s market share in the US continues to grow, despite the challenges they have in oversea markets. Today there are 105.2 million people around the US that use Apple for smartphones or around 45.2% share of the country’s smartphone market. However, the growth doesn’t stop there, Apple’s market share will grow 0.1% each year through 2021.
“The variety of iPhones available at different price points has contributed to its continued success in the US,” said eMarketer forecasting director Shelleen Shum. “The Apple ecosystem along with the brand’s reputation for creativity and privacy, is still remarkably effective in maintaining user loyalty and attracting new users>” In fact, privacy was the hot topic a their recent press event.
Although Android will continue to take over the US smartphone market and growing 3/3% to 124.4 million people, Apple will still increase smartphone market share!
Additionally, the major players that carry the less-expensive smartphones overseas, will not have an immediate threat in the US because of the lack of availability from the local carriers. Overall, total smartphone usage will grow a huge 3.05 this year in the US market, reaching 232.8 million people! Smartphone usage will surpass 705 of the US population.
We offer both Apple and Android mobile app platforms and would love to talk to you about your mobile strategy!
Contact our Director of Business Development, Sari Zalesin sari@jacapps.com or 248-353-9030

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B2B Apps Mobile Apps news and press Push Notifications

Why Do You Need Push Notifications?

Push notifications can make a huge impact on your company’s success. But first, before we get into why you need push notifications, you may ask, what exactly is a push notification?
Push notifications, also know as push messages are a brief message or alert that is sent to a user’s notification panel through a mobile app and allows you to reach a large audience at one time. Push notifications are a great marketing tool that enhances your mobile app because it allows you to engage with your users in real time.That said, there are many reasons why you need push notifications.
 

Here are the top 4 reasons:

1.Push notifications enhance the user experience
Aside from using push notifications as a marketing tool, push notifications can be used to improve your user experience. This can be as simple to sending messages to notify your users about news, sports and weather alerts, contests and programming events.
2. Push notifications increase engagement, acquisition, and retention
Push notifications as a marketing tool have one of the highest open rates. Since push notifications don’t happen as often people are more likely to opt-in. Sending out the right number and highly relevant messages increases your customer engagement.
3. Push notifications allow you to notify your users based on topics
Topic based messages help you decided when to send certain messages. Since you don’t want to slam your users with too many notifications, topics help decides when to send certain messages.
4. Push notifications allow you to create targeted messages to your users
To create successful push notifications, you have to make sure that each notification speaks to your audiences. It’s easy to send targeted push messages because with permission your app will have access to your user’s profile.
We offer push notifications that are affordable, easy to use, and give you what you need without having to pay for a lot of features you don’t need. In the past year, other push messaging providers have really cranked up their prices, making this important function unaffordable for many.  We can provide you with a great system that’s not only affordable but designed with broadcasters in mind.
If you want more information about jācapps’ push messaging system, contact Sari Zalesin at Sari@jacapps.com

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App Everywhere B2B Apps Mobile Apps Push Notifications

Join us at NAB!

Connect with us at the NAB Show, Where Content Comes to Life in Las Vegas, NV, April 6-11, 2019!
NAB is the ultimate event for media, entertainment, and technology professionals looking for new and innovative ways to create, manage, deliver and monetize content on any platform. The NAB Show is the best place to be to learn all the new ins and outs about media, entertainment, and technology.
Our jācapps and Jacobs Media teams attend every year, and one thing our teams have noticed is that one of the best things that NAB does is bring together the entire media world. This includes professionals from all different industries, including; advertising, app development, artificial intelligence, audio, augmented reality, broadcast, cable, cloud solutions, cybersecurity, digital video, digital signage, eLearning esports, film, game development, government and military, houses of worship, in-vehicle entertainment, IOT, IT, live events, mixed reality, mobile, online video, podcasting, post-production, radio, retail, social media, sports, streaming, system integration, television, virtual reality, 5G, and more! Six full days of the opportunity to get your hands on the latest technology, but thats not all…
We would love to meet one-on-one with you to discuss your companies mobile and digital strategy!
Contact us at sales@jacapps.com or call us at 248-353-9030 to schedule a meeting and take your business to the next level in the mobile and digital world!
We can’t wait to see you at NAB this year!!

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App Everywhere B2B Apps Construction Mobile Apps news and press

Improve Your Construction Business with a High-Quality App

Running a construction business requires tracking a large number of materials, workers, bids, and jobs as efficiently as possible. Thankfully, there are many construction phone applications available on the market to streamline this process. Even better, companies that create apps can design high-quality apps that work for a specific construction business.
What Are Construction Apps?
Construction apps are applications that can be run on various types of phones and tablets that track multiple elements of a construction job. Apps of this type are becoming popular on many job sites because they help to improve the efficiency of a building job.
For example, managers will no longer have to continually call employees to let them know when they are building and what type of job they are doing next. Instead, managers can send their employees an update using a construction app.
Which Types of Construction Apps Are Available?
Construction apps come in many different styles and provide a diverse range of benefits. For example, some apps focus on the creation and tracking of job bids. These types of apps provide construction companies with a detailed reminder of the nature of their proposal, who received the plan, and all of the elements of the bid, such as labor and materials.
A large number of apps focus on home and building design. Some of these small, but high-powered, apps take building plans and create a 3D model that builders can use to show their clients. Other design apps include real computer-assisted drafting (CAD) features that allow builders to come up with detailed and high-quality plans on the fly.
Just as importantly, employee-tracking apps provide construction businesses with an easy way of following all of their jobs without being on multiple sites. For example, these apps will let you know what workers are on a job site, when they clocked in for the day, when they took breaks, and when they clocked out. As a result, you can be apprised of their progress at all times.
And some construction apps are designed specifically for a single type of business. For example, roofing apps allow roofers the ability to plan a roof design, track the material costs, and follow bids. While there are a large number of these specialized apps available on the market, many businesses have professional app design companies create new ones just for them.
What Features Are Best in Construction Apps?
When designing construction apps, builders should ask for a broad variety of features that help their app stand out from others. For example, a good app should track the costs of all building materials and be adaptable enough to input the names of dozens of employees. In this way, construction managers and business owners can more easily track their expenses.
Construction apps should also have at least some design capability for the builder. Even employee-tracking apps benefit from a small number of design capabilities, so owners can use their apps for multiple purposes and avoid having to spend too much money investing in various app options.
Lastly, a suitable construction app can link multiple app accounts in a way that allows every employee to input information, track their houses, and adjust some aspects of their work schedule. Connected apps help to make relevant information easy to find for a construction group without oversharing and bogging down workers with excessive details.
If you are interested in designing your own app instead of using one already on the market, contact jācapps today to get more information about the app-design process. We will help you get a high-quality construction application that works right for your company.