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App Everywhere B2B Apps Mobile Apps Push Notifications

Push Messaging: How they work and how to use them

Push messaging, also known as push notifications are one of the strongest tools to engage listeners.
Before we get into the “hows” of push messages, let’s cover what a push message is exactly. Push messages are messages from an app publisher that are “pushed” directly to the user’s notification tray on their mobile device. Therefore, the notification pushes them to open up your app and engage.
But, before you just start sending out a million messages to your listeners, it is important to know how they work and exactly how to use them.

How Push Messages Work:

When a listener clicks on your push notification message they’ll land directly in your app or web page. You can set up your notification to either take your listeners to your home page or send them to a specific page that relates to the push message.
Push messaging works for three reasons:

  1. Urgency
  2. Timeliness
  3. Call to action

All three of these elements create engagement with your app and your listeners. Check out our webinar Push Notifications 101 to learn more.

How to Use Push Messages:

It is important to know your listeners and to know what they would like to receive from you through push notifications. Some ways to use push messages include:

  • Breaking News Alerts
  • Event Reminders
  • Program Alerts
  • Weather Updates
  • Contests
  • Coupons and Discounts

These are just a few of the common push messages that have seen successful open rates. These types of messages will pull in your listeners to your app and keep them engaged and excited for future events and reminders. Check out our webinar Push Notifications 101 to learn more.
Push messages are the tools that will help take your mobile app to the next level and we’d love to help you do it with our push notification solution. Contact our Director of Business Development, Sari Zalesin sari@jacapps.com or 248-353-9030

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App Everywhere Mobile Apps Push Notifications

Another Step Towards A Fully Mobile World

As you may know, today’s world is becoming more mobile each and every day. This could be scary for some people but, it is a huge benefit for most and for business efficiency.
What is the big new invention that is getting people talking?!
Apple recently announced their new credit card, the Apple Card! This credit card really kicks it up when we are talking about turning our world truly mobile. As Apple says, “There’s never been a card this smart.” Apple Card lives on your iPhone and makes your life easier. Some of the hardest and most annoying tasks you had to do in the past are now done in the palm of your hand with just a click of a button.

Here are some of features the Apple Card has:

 
Tracking and Reporting:
This Apple Card has one of the easiest tracking systems to keep you updated and alert to what you are spending, when you are spending and where you are spending.
The Apple Card Wallet app on your iPhone will allow you to see weekly summaries and monthly summaries. There is no need for you to have to have separate banking apps or websites, it is all totaled and laid out for you in your mobile apple wallet that you can decided if you would like weekly or monthly reports.
And if you didn’t think that was easy enough… it gets even easier! Apple Card makes it easy to spot trends in your spending, so you can decide if you need or want to change those trends.
 
Maps:
Have you ever gone back to your bank statement and wondered, wait, where was this $50 charge from? Well, you don’t have to worry anymore… Apple Card pin points the exact address of the charge that gives you the name of the store, restaurant, building, etc and locates it the map for you!
 
Daily Cash:
Apple Card has created one of the easiest systems for cash back, and as they say, “Daily Cash that’s even easier to spend than cash”
No matter where you are using you Apple Card it gives you Apple Cash on every single purchase you make and goes into your Apple Cash card in your Wallet app, and you can just spend that cash with just a tap.
 
Payments Made Simple:
Well, we all know the worst thing about having credit cards… the payments. But, Apple Card has made payments a little less stressful. On your mobile Apple Card Wallet app, it clearly shows how to save on interest. Apple Card helps you by keeping track of your payments and also gives you suggestions of when you should pay them off. It also will notify you when your payments are due. No more stress of rushing to meet your payment deadline!
These are just a few features of the Apple Card that can make your life more efficient and less stressful through mobile. With mobile becoming the most popular and efficient tool it is helpful to stay on top of all the latest trends to help keep your business performing efficiently!
We would love to talk to you about your mobile strategy to help you take your company to the next level in the mobile world. Contact our Director of Business Development, Sari Zalesin. sari@jacapp.scom or 248-353-9030

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Alexa Amazon Echo App Everywhere B2B Apps Mobile Apps Push Notifications Smart Home Voice Commands

3 Reasons Why Radio Stations Should Have an Alexa Skill

Smart speakers give radio the chance to bring back in-home listening. Listeners can now engage with their favorite radio stations by just using their voice to ask Alexa to play their favorite radio station in their bedroom, bathroom, living room, kitchen, etc.

Here are 3 reasons why radio stations should have an Alexa skill:

 
1. Engage your listeners by bringing back listening to your home
Alexa skills are giving your listeners the opportunity to listen to their favorite radio stations in their home! One key trend to keep in mind is that consumers are forming new habits and radio broadcasters have an opportunity to benefit from the changes in technology, voice, and interactive audio devices. Consumers today ask their Alexa device what the weather is like, to set a timer, or make a grocery list. They also want to listen to music while cleaning their house, cooking, relaxing, hanging out with friends… and now they have the chance to  just ask Alexa!
2. Control the Listener Experience 
Many radio streams are available today on Alexa through TuneIn. So, one may ask, “Why do I need an Alexa skill if I’m already on Alexa?” There are so many stations on TuneIn that many have the same name and you cannot be sure listeners will find your stream. Additionally, with TuneIn there is no opportunity to offer on-demand listening to your shows or your podcasts.
Having your own Alexa skill allows you to showcase your station’s personality right up front. It allows you to truly connect with your listeners and control their experience by making sure they are tuning in to your radio station.
3. Claim your name
When dealing with Amazon Alexa, you will ask for the radio station by name and Alexa needs to know the right phrase or “invocation”. Searching for content by voice doesn’t let you show the top ten search results, instead if offers only the top search result. So you have to get it right!
When you are thinking about getting an Alexa skill for your radio station, keep in mind the invocation names of the voice web are assigned on a first come first serve basis.
UX
 
Here’s a little fun fact to wrap it up…Some stations are finding that as much as 25% of their streaming is on smart speakers!
Smart speakers are truly taking over. They help build your audience, engage your audience, and connect with your listeners now more than ever.
We would love to talk mobile strategy and Alexa skills with you to help engage your audience. Contact our Director of Business Development, Sari Zalesin. sari@jacapps.com or 248-353-9030

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Android Auto App Everywhere Apple CarPlay B2B Apps Mobile Apps

Are Apples Best Days Behind Them?

A question that keeps coming up… Are Apple’s best days behind them? The answer is “No, Apple’s best days are far from over!” Apple’s smartphone market share is increase!
According to eMarketer, iPhone’s market share in the US continues to grow, despite the challenges they have in oversea markets. Today there are 105.2 million people around the US that use Apple for smartphones or around 45.2% share of the country’s smartphone market. However, the growth doesn’t stop there, Apple’s market share will grow 0.1% each year through 2021.
“The variety of iPhones available at different price points has contributed to its continued success in the US,” said eMarketer forecasting director Shelleen Shum. “The Apple ecosystem along with the brand’s reputation for creativity and privacy, is still remarkably effective in maintaining user loyalty and attracting new users>” In fact, privacy was the hot topic a their recent press event.
Although Android will continue to take over the US smartphone market and growing 3/3% to 124.4 million people, Apple will still increase smartphone market share!
Additionally, the major players that carry the less-expensive smartphones overseas, will not have an immediate threat in the US because of the lack of availability from the local carriers. Overall, total smartphone usage will grow a huge 3.05 this year in the US market, reaching 232.8 million people! Smartphone usage will surpass 705 of the US population.
We offer both Apple and Android mobile app platforms and would love to talk to you about your mobile strategy!
Contact our Director of Business Development, Sari Zalesin sari@jacapps.com or 248-353-9030

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App Everywhere Mobile Apps news and press Push Notifications

3 March Madness Bracket Apps That Will Keep You on Top!

March Madness can be some people’s favorite time of the year! It allows them to connect with family and friends and cheer on their favorite basketball teams! With march madness starting we think it would be fun to share with a few of our favorite bracket apps that easily keep you engaged with the games!

Here are 3 March Madness bracket that’s that will keep you engaged:
  1. CBS Sports

CBS Sports app allows you to create your own bracket or create a bracket with your friends and family! During the games, the CBS app will send you notifications on how your bracket is doing. But wait, that’s not all, the CBS app also allows you to go in and look up scores, rankings, stats, watch the games live, and more. The CBS app creates the ultimate March Madness experience.
Download the CBS app here: Android and iOS
 

  1. ESPN Tournament Challenge

ESPN Tournament Challenge app allows you to create a free bracket app to stay in tune with your family and friends. There are push notifications that keep you informed on how your teams are doing. This app is completely free! But there’s more… this app also allows you to enter to win different prizes!
Download the ESPN Tournament Challenge app here: Android and iOS
 

  1. NCAA March Madness Live

Not only is NCAA March Madness live one of the best apps to watch the basketball games on, but it also has a great system for your brackets! It allows you to play with friends and family or you can even play against celebrities!! This app goes far beyond just brackets, it brings you live game streams, behind-the-scene videos, highlights, and also allows you to opt-in to push notifications to stay on top of scores when you can’t tune into the game!
Download NCAA March Madness Live app here: Android and iOS
 
Mobile has made life easier for you to stay engaged with your family, friends, and co-workers! Check out these cool March Madness apps to stay in up to date with your basketball teams!
As always, we’d love to talk mobile with you! Contact our sales team to set up a conversation to learn more about your brand’s mobile strategy! Contact us at sales@jacapps.com or 248-353-9030

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App Everywhere Mobile Apps news and press Push Notifications Radio

7 Basketball Apps That Are Nothing But Net

Are you a basketball fan that loves to stay up to date on your favorite teams?! With March Madness coming right around the corner, we thought it would be fun to share our choices for the best apps to keep us on top of the games when we are on the go!
 

Here are 7 mobile apps you should be using this March Madness season:

 

  1. NCAA March Madness Live

Not sure what television station your basketball game is on? No problem! NCAA March Madness Live has every game available to watch! This app goes far beyond just live game streams, it offers behind-the-scene videos, highlights, and also allows you to opt-in to push notifications to stay on top of scores when you can’t tune into the game!
Download NCAA March Madness Live: Android and iOS

  1. CBS Sports

CBS Sports app can do it all! No matter where you are are what you are looking for, CBS Sports app has you covered! This app offers you breaking news, blogs, game coverage, and sending you to the right place to catch your favorite games!
Download CBS Sports: Android and iOS

  1. Fanatic

Are you away from friends and family and looking to watch the game with people?! Don’t worry, Fanatic app has the answer for you! This app allows you to comment and connect with people while watching the game! What’s better than being able to connect with your fellow fans and cheer on your favorite teams?!
Download Fanatic: Android and iOS

  1. Thuuz

Getting stressed out because there are so many games going on and you are unsure on which ones to watch?! Thuuz has the answer for you! This app rates games on a scale from 0-100 and tells you whether a game is worth watching. Additionally, you can have the app track your favorite teams and players and it will notify you when its time to tune in!
Download Thuuz: Android and iOS

  1. WatchESPN

ESPN being one of the top sports stations has all the latest news and updates for you! Nothings better than being on the go and being able to log in to ESPN and get the latest news, highlights, scores, and more. ESPN app is a must have for the 2019 March Madness season!
Download WatchESPN: Android and iOS

  1. TuneIn Radio

Are you on the road and can’t watch your favorite basketball games?! No problem, TuneIn Radio has the answer for you! This app allows you to listen in to your favorite live game broadcasters! TuneIn Radio helps you not miss a second of the game!
Download TuneIn Radio: Android and iOS

  1. theScore

Are looking for more than just watching the game? theScore app gives you in-depth information and deep stats for serious basketball followers! Stay in the loop with by opting-in to push notifications to get all the updates on scores, big plays, injury reports, and more!
Download theScore: Android and iOS
 
As always, we’d love to talk mobile with you! Contact our sales team to set up a conversation to learn more about your brand’s mobile strategy! Contact us at sales@jacapps.com or 248-353-9030

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App Everywhere B2B Apps Mobile Apps Push Notifications

Join us at NAB!

Connect with us at the NAB Show, Where Content Comes to Life in Las Vegas, NV, April 6-11, 2019!
NAB is the ultimate event for media, entertainment, and technology professionals looking for new and innovative ways to create, manage, deliver and monetize content on any platform. The NAB Show is the best place to be to learn all the new ins and outs about media, entertainment, and technology.
Our jācapps and Jacobs Media teams attend every year, and one thing our teams have noticed is that one of the best things that NAB does is bring together the entire media world. This includes professionals from all different industries, including; advertising, app development, artificial intelligence, audio, augmented reality, broadcast, cable, cloud solutions, cybersecurity, digital video, digital signage, eLearning esports, film, game development, government and military, houses of worship, in-vehicle entertainment, IOT, IT, live events, mixed reality, mobile, online video, podcasting, post-production, radio, retail, social media, sports, streaming, system integration, television, virtual reality, 5G, and more! Six full days of the opportunity to get your hands on the latest technology, but thats not all…
We would love to meet one-on-one with you to discuss your companies mobile and digital strategy!
Contact us at sales@jacapps.com or call us at 248-353-9030 to schedule a meeting and take your business to the next level in the mobile and digital world!
We can’t wait to see you at NAB this year!!

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App Everywhere B2B Apps Mobile Apps news and press

Improve the App Security for Your Healthcare Applications

In the healthcare industry, patients are increasingly requesting access to their own healthcare information. Clinics can benefit from providing their patients this information, with one caveat: it has to be kept secure.
Application-level security can be used to protect data accessed through mobile phones and other devices, but it also needs to be used with the right technology and the right security habits.
App Security vs. Device Security
Device-level security only protects the device, like a phone, while application-level security protects the information.
For example, when data is stored on an individual’s device (such as a smartphone), it can become compromised if the smartphone itself is breached. Anyone who accesses the smartphone can download this information. If nurses or doctors are accessing patient information through their own smartphones, their smartphones could present a security risk.
Application-level security keeps all patient information on a secured native app. Even if someone accesses an individual’s phone, they still can’t access information unless they are able to log into the native app.
Three-Factor Authentication
Three-factor authentication requires someone to give multiple pieces of information in order to log into a system. Traditionally, two-factor authentication requested something the person knew (their password) and something the person had (such as their device or an email address).
Three-factor authentication takes this a step farther by also requesting a biometric factor, such as a fingerprint or facial recognition.
New smartphones can use three-factor authentication because they already have iris scans, facial scans, or fingerprints saved on them. While it’s not a good idea to enable three-factor authentication by default (because not all devices can support it), having it as an option gives patients more control over their security.
Provide Complete Data Encryption
All stored data needs to be encrypted, including patient information. Otherwise, if the server’s information itself is compromised, patient information may be compromised as well.
Backed up data has to be kept as securely as live data, as compromising backed up data is just as dangerous.
Data should also be encrypted when it is being transferred, or it could be viewed if a patient is using an unsecured internet connection.
Require Lengthy, Complex Passwords
Password recommendations have changed over the years. Longer password phrases are now preferred over short but complex passwords. As an example, “p4ssw0rd!” is not as good as “The password is swordfish.” This change is because it’s easier for a computer to guess a short password, even if that short password is seemingly complicated.
In addition, a long password phrase is more likely to be remembered and less likely to be written down compared to a short, complicated password.
Keep Information Restricted to Different User Types
A general healthcare app may have multiple types of users (such as patients), healthcare providers, and administrators. Data should always be restricted to those who absolutely need that information.
Patients should only be able to see their own information, healthcare providers should only access the files that they need to access, and administrators should be restricted to administrative duties.
Healthcare is extremely specific regarding the types of information that can be allowed to be known, even within the healthcare facility itself.
Restricting data isn’t just about compliance, it’s also about security. If a single account is compromised, only the data it is allowed to access will be compromised. If it can view all of the data, then that would mean all the patients would be impacted.
The healthcare industry has very unique security requirements, in addition to issues of regulatory compliance. If you’re interested in developing a healthcare app but concerned about your patient security, deal with an app company that specializes in building secure applications. Contact jācapps to find out more.

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App Everywhere B2B Apps Construction Mobile Apps news and press

Improve Your Construction Business with a High-Quality App

Running a construction business requires tracking a large number of materials, workers, bids, and jobs as efficiently as possible. Thankfully, there are many construction phone applications available on the market to streamline this process. Even better, companies that create apps can design high-quality apps that work for a specific construction business.
What Are Construction Apps?
Construction apps are applications that can be run on various types of phones and tablets that track multiple elements of a construction job. Apps of this type are becoming popular on many job sites because they help to improve the efficiency of a building job.
For example, managers will no longer have to continually call employees to let them know when they are building and what type of job they are doing next. Instead, managers can send their employees an update using a construction app.
Which Types of Construction Apps Are Available?
Construction apps come in many different styles and provide a diverse range of benefits. For example, some apps focus on the creation and tracking of job bids. These types of apps provide construction companies with a detailed reminder of the nature of their proposal, who received the plan, and all of the elements of the bid, such as labor and materials.
A large number of apps focus on home and building design. Some of these small, but high-powered, apps take building plans and create a 3D model that builders can use to show their clients. Other design apps include real computer-assisted drafting (CAD) features that allow builders to come up with detailed and high-quality plans on the fly.
Just as importantly, employee-tracking apps provide construction businesses with an easy way of following all of their jobs without being on multiple sites. For example, these apps will let you know what workers are on a job site, when they clocked in for the day, when they took breaks, and when they clocked out. As a result, you can be apprised of their progress at all times.
And some construction apps are designed specifically for a single type of business. For example, roofing apps allow roofers the ability to plan a roof design, track the material costs, and follow bids. While there are a large number of these specialized apps available on the market, many businesses have professional app design companies create new ones just for them.
What Features Are Best in Construction Apps?
When designing construction apps, builders should ask for a broad variety of features that help their app stand out from others. For example, a good app should track the costs of all building materials and be adaptable enough to input the names of dozens of employees. In this way, construction managers and business owners can more easily track their expenses.
Construction apps should also have at least some design capability for the builder. Even employee-tracking apps benefit from a small number of design capabilities, so owners can use their apps for multiple purposes and avoid having to spend too much money investing in various app options.
Lastly, a suitable construction app can link multiple app accounts in a way that allows every employee to input information, track their houses, and adjust some aspects of their work schedule. Connected apps help to make relevant information easy to find for a construction group without oversharing and bogging down workers with excessive details.
If you are interested in designing your own app instead of using one already on the market, contact jācapps today to get more information about the app-design process. We will help you get a high-quality construction application that works right for your company.

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App Everywhere B2B Apps Mobile Apps news and press

5 Ways That an App Can Boost Your Customer Service

Mobile apps can be one of the best ways to reach customers and keep them. However, smaller companies often do not fully understand the value of an app as part of their overall customer service plan. How can a good app boost your customer service and make you invaluable to your clients? Here are five ways.

  1. It Is Always Open

Your business probably is not open 24 hours a day to serve customers whenever they have needs. But your app can always be open for business. An app provides an easy portal for customers to make late night or early morning orders, to manage payments on their own schedules, and to complete transactions when customers are on the run.
Today’s consumers expect to be able to conduct business on the road and on their terms, so they are more likely to open an app than to pick up the phone or drive by your location. Being there for people right at the tap of their finger builds customer loyalty, and in the modern, competitive era, you need loyalty more than ever.

  1. It Frees Up Personnel

The more that customers can do themselves, the less they have to contact and tie up your employees. When customers can order directly through the app, they do not have to interact with sales personnel. But the app can still offer new products or suggest additional services just like an employee would do. If they have questions, employees can answer these through email, text, or phone calls at an appropriate time rather than always playing defense.
By installing simple transactions on the app, your service people will also be free to focus their efforts on high-maintenance customers, complex service issues, and customer base development.

  1. It Provides an Outlet

Businesses increasingly have to deal with customers who take their complaints public. This can become a PR nightmare, and a bad review has effects well beyond that one transaction. If your customer cannot get an easy resolution to their disappointments, concerns, or complaints, they will likely turn to talking with other people or using social media to air grievances.
An easy-to-use return option in the mobile app as well as simple ways to initiate contact or get updates on complaint resolution will help prevent public shaming.

  1. It Offers Easy Solutions

A well-equipped app should help customers handle minor issues, questions, and changes on their own. The less effort they have to put into finding solutions, the better they will think about your company.
What types of problems should a mobile app easily solve? These could include things like changing billing information or shipping addresses, reporting and receiving updates about problems with goods, or initiating returns. Anything customers can fill in themselves should be on the app and not your own data entry employees. You save money and they save time.

  1. It Directs Customers

The app is a great way to direct both new and existing customers to new products and services. Customers can go to pages where they can see new items or be offered reorders on goods they already buy or they can be directed less assertively by using suggestion on what to do next. Or, use the app to push notifications to drive sales or launch new products. Any way you do it, an app is a new way to grow customers.
Whatever improvement your customer service needs, an app can help by shifting the load off personnel as well as giving customers an easier experience — both when problems exist and when they don’t. Start creating your custom business app today by visiting jācapps. Our app pros will help you make your life simpler and your customers happier.