Month: September 2018

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Alexa Amazon Echo App Everywhere Awards Connected Car Mobile Apps Push Notifications Radio

4 Ways to Engage Your Listeners with Mobile

Your audience is on mobile more than they’re on any other device! And with proper promotion on air, and online, there is no reason you can’t move a significant portion of your audience to use your station’s apps! Here are 4 important ways to engage your listeners on mobile.

Upstream

Our “open mic” feature allows listeners to use the microphone in their mobile device to interact directly with your station. Users can create a message with just a tap, and send it to your station personnel with another tap, creating immediate engagement with the audience. We’ve seen stations use Open Mic to take requests, or call in to talk shows.
The user can also send photos or videos. One of our clients uses Upstream to boost contest involvement. The station wanted their listener to send in a certain picture in order to win a prize and upstream made this so easy.

Push Notifications

We all get push messages on our phones all day, whether it be news alerts, sports scores or traffic updates. By sending your audience a push message, you can tell them what’s on your station, give them the inside scoop on station events and even pass along breaking news.
Instead of waiting for users to open the app, use push notifications to entice the user to open and use the app. Those messages might include popular app content, event reminders and promotions.

Social Media

One of the biggest benefits of integrating your social media presence into the app is that your listeners can post directly in the app! Let your users check out your morning show’s latest post, or picture, without ever leaving the app. You can display your social feeds separately – Twitter and Facebook – or with feeds from the station and a variety of hosts all pulled together in one social timeline.

Guides

The V4 app from jācapps has the ability to provide users a local directory to businesses or attractions. The guide contains a collection of locations, provided by your station, and can display that collection as an easy to scan list, or it can map those locations, providing one tap turn-by-turn directions. If you have a rock station, maybe you provide your listeners a local bar guide. An AC station could provide a directory of family-friendly activities. These guides are a great way to create another revenue stream for your station.
If you are interested in the apps we’ve built or a product of your own, contact us at sales@jacapps.com or (248) 353-9030

Categories
App Everywhere B2B Apps Connected Car Mobile Apps Mobile Web news and press Push Notifications Radio

Press Release: Client Announcement

BINGHAM FARMS, Mich. – Sept. 20, 2018 – Leading custom application developer, jācapps, has built and now launched more than 100 audio apps for its newest client, Salem Media Group (Salem), one of the leading Christian and conservative content radio broadcasters in the U.S.
The 116 new apps, which are a complete upgrade, are available now in the Apple iTunes and Android Play stores as updates to the original versions.  Through an enhanced listening experience and expanded streaming reach to mobile devices, the new apps further broaden Salem’s network and ability to share meaningful digital content with its audiences.
The jācapps and Salem teams worked together to prepare the media group’s faith-based and conservative talk news audio content for mobile reach in 33 of the largest U.S. markets, including: Chicago, Detroit, Los Angeles, Miami, Nashville, New York, Philadelphia and San Francisco. This includes mobile apps featuring some of Salem’s most popular, syndicated on-air personalities, such as: Dennis Prager, Hugh Hewitt, Michael Medved, Mike Gallagher, Larry Elder and Eric Metaxas.
“We have a very loyal listener base, but we are competing not just with other radio stations or media providers, but with other digital content that is available to consumers anytime, anywhere,” said Rodney Whitaker, Salem’s director of digital operations. “We need solutions that make it as easy as possible for people to find, listen to and interact with us on their mobile devices, and jācapps has provided those with these new apps.”
“You no longer need a radio to listen to the radio,” said jācapps President Paul Jacobs.  “Listeners want their content on-demand, wherever they are, and the brands that support that content want to connect with consumers in meaningful ways.  Our job is to help clients, like Salem, create applications to make that all possible.”

About jācapps

jācapps is one of the largest mobile application development firms in metro Detroit. The company has developed more than 1,200 apps since its inception in 2008, by team members who are all Michigan-sourced.  jācapps developers go beyond common devices by delivering messages through the most used device in the world, as well as in the Connected Car, Tablets, Smart Speakers, Smart TVs, Streaming Devices, Wearables and whatever comes next.  More information is available at https://jacapps.com/.

About Salem Media Group

Salem Media Group is America’s leading multimedia company specializing in Christian and conservative content, with media properties comprising radio, digital media and book and newsletter publishing.  Each day Salem serves a loyal and dedicated audience of listeners and readers numbering in the millions nationally.  With its unique programming focus, Salem provides compelling content, fresh commentary and relevant information from some of the most respected figures across the Christian and conservative media landscape.
Click here to read more
If you are interested in us, the apps we’ve built, or a product of your own, contact us at sales@jacapps.com or 248-353-9030

Categories
Mobile Apps

Improving Patient Engagement and Wellness with Mobile

As healthcare spending in the U.S. continues to grow (currently nearly 18% of GDP) and as accountability in healthcare becomes a bigger and bigger issue, engaging patient audiences in their care is a bigger challenge than ever. Getting patients to integrate simple, daily habits to benefit their health is key to improving outcomes. While many companies look to foster proactive, instead of reactive healthcare – they are having trouble making these processes easy for patients. But with so many of us so deeply dependent on our smartphones, perhaps mobile technology holds some answers.
 

Private practice physician groups, hospitals, and rehabilitation centers are working to incorporate better technology into their internal processes and patient communications.

 
Beyond EHR (electronic health records) there are many ways to keep patients and families abreast of facility logistics, patient health literacy, and service or surgery preparation.
Take Dr. Partha Nandi for example: by day Dr. Nandi performs endoscopic procedures to diagnose and treat digestive health. On top of his typical practice, Dr. Nandi wanted to better communicate his holistic approach to patient health. Educating the public and his patients is an important part of his business. With an application, Dr. Nandi was able to get his content in the hands of his on-the-go consumers. This internal medicine physician is able to share e-books, educational episodes, and many other patient literacy tools to better serve his audience. A mobile application complements his health delivery model because an important part of health is the ability to make mindful health efforts anywhere, anytime.
health-and-wellness-apps
Mobile apps can also be an option for hospitals to communicate better with their consumers. A hospital Florida wanted to help its audience stay on top of ER wait times, important urgent care information, and mapping of their medical center to help patients and families get around. Knowing that much more time on mobile phones is spent within applications instead of in browsers, they understood the opportunity mobile provided.
Mobile apps are a proven way to seamlessly connect with your community! Healthcare costs and getting better outcomes is an issue for everyone, and health and wellness providers can make their patient experience a digital one. This will save resources and benefit both patients and healthcare providers! To share ideas for your institution’s healthcare app please contact us at sales@jacapps.com .